CO2 offsetting companies as consumer responsibility innovation
Katarzyna NEGACZ
Anna PARA
Abstrakt
The aim of this paper is to examine the role of CO2 offsetting enterprises in pursuing the concept of sustainable development. The authors analyze business model, innovative potential and the impact of these companies on the consumers. Research methods used in the paper are the literature analysis and case study. Within the past years the concept of sustainable development has been gradually applied in the companies in numerous sectors. Simultaneously, consumers become increasingly more aware of their impact on the natural environment. As a result, first companies were established which enable to off-set amount of CO2 produced at various stages of manufacturing and delivering services. Thanks to them, a responsible consumer may contribute to the projects which help to reduce greenhouse gas emissions by donating chosen amount of money. The authors consider companies’ attitudes related to the operations of these companies.
Klíčová slova:
CO2 offsetting, sustainability, CSR, innovationReference
Bojewska, B. (2009). Zarządzanie innowacjami jako źródło przedsiębiorczości małych i średnich przedsiębiorstw w Polsce. Warszawa: Oficyna Wydawnicza SGH.
Bosello, F.; Roson, R.; Tol, R. S. (2006). Economy-wide estimates of the implications of climate change: Human health. Ecological Economics 58(3): 579-591.
Cleff, T.; Rennings C. (1999). Determinants of environmental product and process innovation. European Environment 9(10): 191-201.
Climatecare. Avaliable at: http://climatecare.org. Accessed 19 June 2014.
CO2logic – For business. Available at: http://www.co2logic.com. Accessed 15 June 2014.
Drucker, P. F. (2004). Natchnienie i fart, czyli innowacja i przedsiębiorczość. Warszawa: Wydawnictwo Studio Emka.
Elkan, A.; Fernandez, C.; Molenaar, A. (2007). Voluntary CO2 emission compensation, a Viable Business Case? Research Paper. October 22, 2007. Available at: http://www.erim.eur.nl/fileadmin/default/content/erim/research/centres/scope/research/issue_papers/state/783190d69ef156c4e04018ac8a066fb0. Accessed 19 June 2014.
Foundation myclimate (2014). Myclimate Annual Report 2013. Zurich: The Climate Protection Partnership.
Guijt, I.; Moiseev A.; Prescott-Allen, R. (2001). IUCN Resource Kit for Sustainability Assesement. Geneva: IUCN Monitoring and Evaluation Initiative.
Janasz, W. (2002). Proces innowacji w modelu działalności przedsiębiorstw. In: Janasz, W.; Janasz, K.; Prozorowicz, M.; Świadek, A.; Wiśniewska, J. (eds.). Determinanty innowacyjności przedsiębiorstw. Szczecin: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego.
Komunikat Komisji do Parlamentu Europejskiego, Rady, Europejskiego Komitetu Ekonomiczno – Społecznego i Komitetu Regionów: Odnowiona strategia UE na lata 2011-2014 dotycząca społecznej odpowiedzialności przedsiębiorstw. Available at: http://eurlex.europa.eu/LexUriServ/LexUriServ.do?uri=COM:2011:0681:FIN:PL:PDF. Accessed 19 June 2014.
Leszczyńska, A. (2011). Absorpcja innowacji ekologicznych w przedsiębiorstwie. Lublin: UMCS.
Lovell, H.; Bulkeley, H.; Liverman, D. (2009). Carbon offsetting: sustaining consumption? Environment and planning 41(10): 23-57.
MacGregor, S.; Fontrodona, J. (2008). Exploring the fit between CSR and innovation. Working Paper 759, July. Center for Business in Society. IESE Business School. Available at: http://www.iese.edu/Aplicaciones/ upload/ArtJoan.pdf. Accessed 19 June 2014.
Mendelsohn, R.; Mendelsohn, R. O.; Neumann, J. E. (eds.). (2004). The impact of climate change on the United States economy. Cambridge: Cambridge University Press.
Negacz, K.; Para, A., (2013). Innovativeness of Polish Tourism Companies. The proceedings of the International Scientific Conference for PhD Students and Young Scientists MERKUR 2013.
Nordhaus, W. D. (1991). To slow or not to slow: the economics of the greenhouse effect. The Economic Journal 101(407): 920-937.
OECD. (2005). Oslo Manual. Available at: http://www.oecd.org/science/inno/2367580.pdf. Accessed 28 April 2014.
Schumpeter, J. A. (1960). Teoria rozwoju gospodarczego. Warszawa: PWN.
Stern, N. (Ed.). (2007). The economics of climate change: the Stern review. Cambridge: Cambridge University Press.
Tokarski, J. (1980). Slownik wyrazow obcych. Warszawa: PWN.
Tol, R. S.J. (2009). The economic effects of climate change. The Journal of Economic Perspectives 23(2): 29-51.
UN (United Nations) (1987). Report of the World Commission on Environment and Development. General Assembly Resolution 42/187, 11 December. Available at: http://www.un.org/documents/ga/res/42/ares42-187.htm. Accessed 24 April 2014.
##libcom.authors##
Katarzyna NEGACZ##libcom.authors##
Anna PARA##libcom.statistics##
Stažení
Nejaktuálnější články stejného autora (stejných autorů)
- Katarzyna NEGACZ, Anna PARA, The ecomuseum as a sustainable product and an accelerator of regional development. The case of the Subcarpathian Province , Economic and Environmental Studies: Vol 14 No 1 (29) (2014)