Opublikowane: 2021-05-29

Mechanizmy perswazji pośredniej w tekstach media relations

Katarzyna Sujkowska-Sobisz

Abstrakt

This article treats abo ut functions of media relations texts. lt is proved that in spite of their authors' declarations; in such texts dominates persuasive function. Mechanisms
ofindirect persuasion were described thanks to using methods offered by cognitive linguistic and given by R. Langacker, G. Lako ff and M. Johnson. The authors
of MR texts deliberately use the following existing in language_ methapors:
THE INSTITUTION I S A WINNER, THE INSTITUTION IS A FRIEND, THE
INSTITUTION IS A MAN, THE INSTITUTION'S ACTIVITY IS SPORTS
COMPETITION, THE INSTITUTION'S ACTIVITY IS WAR.

Słowa kluczowe:

cognitive linguistic, persuasion, prototype, media relations texts, text linguistic

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Zasady cytowania

Sujkowska-Sobisz, K. (2021). Mechanizmy perswazji pośredniej w tekstach media relations. Stylistyka, 14, 533–548. Pobrano z https://czasopisma.uni.opole.pl/index.php/s/article/view/4059

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