Russian National Style and its Realization in Modern Mass Media

Natalʹâ I. Klušina




Abstract

National style is the ideał style of a nation, contrasting greatly with the style ofmass culture. The ąuality press in modem Russian mass media features texts written in national style, while the yellow press is written in global supranational style. Research on the ąuality press demonstrates that national style has been becoming morę difficult, constituting a growing trend.

Keywords:

national style, pop style, mass media, mass culture

Аблеев С.Р., Кузьминская С.И. Массовая культура современного общества: теоретический анализ и практические выводы //http://aipe.roerich.соm//russian/mas kult. Htm
  Google Scholar

Винокур Т.Г., 2005, Говорящий и слушающий:варианты речевого поведения, Москва.
  Google Scholar

Володина М.Н., 2003, Язык массовой коммуникации — основное средство информационного воздействия на общественное сознание. - Язык СМИ как объект междисциплинарного исследования, Москва.
  Google Scholar

Белл Д., 1993, Грядущее постиндустриальное общество, Москва.
  Google Scholar

Бычков В.В., 2009, Эстетика, Москва.
  Google Scholar

Гумилев Л.Н., Панченко А.М., 1990, Чтобы свеча не погасла: Диалог, Ленинград.
  Google Scholar

Дзялошинская М.И., 2012, Ценностные представления «игроков» медиарынка и их влияние на медиапродукт — Журналистика в 2011 году: Ценности современного общества и средства массовой информации, Москва.
  Google Scholar

Клушина Н.И., 2009, Дискурсивные особенности развлекательной информации в современных российских СМИ — Русский язык в современном медиапространстве, Белгород.
  Google Scholar

Костина А.В., 2009, Соотношение и взаимодействие традиционной, элитарной и массовой культур в социальном пространстве современности, Москва.
  Google Scholar

Ларина Т.В., 2007, Этностилистика в ее коммуникативном аспекте, «Изв. РАН. Сер. л-ры и языка», Москва.
  Google Scholar

Миронов В.В., 2008, Средства массовой коммуникации как зеркало поп-культуры. - Язык средств массовой информации, под ред. М.Н. Володиной, Москва.
  Google Scholar

Солганик Г.Я., 2010, О современной языковой ситуации. - Стилистика сегодня и завтра: Медиатекст в прагматическом, риторическом и лингвокультурологическом аспектах, Москва.
  Google Scholar

Солганик Г. Я., 2002, О закономерностях развития языка газеты в XX в., «Вестник Моск, ун-та. Сер. 10. Журналистика», № 2.
  Google Scholar

Стилистический энциклопедический словарь русского языка, под ред. М.Н. Кожиной, 2003, Москва.
  Google Scholar

Шпенглер О., 1993, Закат Европы. Очерки морфологии мировой истории, т. 1: Гештальт и действительность, Москва.
  Google Scholar


Published
2020-12-11

Cited by

Klušina, N. I. (2020). Russian National Style and its Realization in Modern Mass Media. Stylistyka, 21, 19–34. Retrieved from https://czasopisma.uni.opole.pl/index.php/s/article/view/3003

Authors

Natalʹâ I. Klušina 

Statistics

Downloads

Download data is not yet available.


License

1. Copyrights to published works are held by the University of Opole (to the collective work) and the Authors (to individual parts of the collective work that have an independent meaning).

2. Only previously undistributed works can be published in the scientific journal "Stylistics".

3. The University of Opole does not restrict the possibility of the author's further dissemination of his work on condition that the scientific journal "Stylistics" is indicated as the original place of publication and the consent of the University Publishing House.

4. Consent to the publication of the work in the scientific journal "Stylistics" is tantamount to granting the author a non-exclusive license to the University of Opole, including the right to use the work without territorial restrictions and time limits in the following fields of exploitation:

a) within the scope of recording and multiplication of the work - production of any number of copies of the work in whole or in part using a specified technique, including printing, reprography, magnetic recording and digital technique, introduction of the work into computer memory and computer networks,

b) within the scope of circulation of the original or copies on which the work has been recorded - circulation, lending or hiring of the original or copies,

c) within the scope of dissemination of the work in a manner other than specified in item 2 - making the work or its abstract available on the Internet by enabling the recipients to access the work on-line or enabling them to download the work to their own device that makes it possible to read it, placing the work in electronic databases that disseminate scientific works, including in particular the CEEOL database (Central and Eastern Online Libray) and the abstract in English in the CEJSH database (The Central Europaen Journal of Social Scienes and Humanites).

d) within the scope of creating and distributing dependent works created using the work - using them in the fields of exploitation specified in points 1-3.

5. The author is not entitled to compensation for granting the license to the work.

6. The author agrees that the University may grant further permission to use the work (sublicense) in the fields of exploitation specified in par. 2 paragraph 4.

7. The author agrees that, in connection with the distribution of the work, his or her personal information, that is, name, affiliation, and e-mail address, may be made public.